High Output Business Network

If you're bored with your sales infomercial you might be on the...

Craig Addy:
What a wonderful presentation Andrew Mackey gave at Yaletown Kick-Start this morning. I took away a number of great ideas and insites. Some powerful reminders about things I knew but forgot about too. One of my favourite new discoveries was Andrew's suggestion that if you are getting bored with your infomercial you're likely on the right track - because it means you are re-creating a consistent message. A lack of consistency is a common failing amongst people in communicating about their business or service. As Andrew wisely said, most people need to hear a communication 7 or more times before they actually get the communication.

Thanks Andrew.

Andrew has 2 great seminars coming up on July 24 and I highly recommend you check these out. http://empowerment-seminars.com/

or call Andrew at 604.837.6471
Sales
Marketing Communications
seminars
10 months ago
  • Christine Till I agree, but those numbers are more like between 7 and 17 times before they actually get the communication across and someone makes a purchasing decision. It all depends on the medium you use to... see moreI agree, but those numbers are more like between 7 and 17 times before they actually get the communication across and someone makes a purchasing decision. It all depends on the medium you use to transmit your message.
    10 months ago

Actions